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20 Mar 2017

Full-Time Market Manager Packaging

Agfa – Posted by admin Mortsel, Vlaanderen, Belgium


Job Description

Market Manager Packaging

As Market Manager for the Packaging segment, you support the Head of Marketing. More detailed, within this position you:

  • Identify market needs and customer demands in your market segment (acquire market intelligence)
  • Gather competitive intelligence and map the competitiveness in the industry
  • Identify market opportunities for Agfa Graphics NV and make strategic plan(s), i.e. identify new applications, market potential/size, map our competitive position, establish market strategies, work out 3rd party collaborations with partners and/or customers, estimate potential sales and make business plan.
  • Introduce new product/solutions in the market; cooperating with our global sales organizations in order to ensure effective/fast penetration into the market.
  • Work out go-to-market plan and marketing 4P plan in co-operation with internal stakeholders; develop selling strategies to support regional sales goals.
  • Collaborate with a wide variety of functional areas such as Sales teams, Product management, R&D, manufacturing,… to develop and provide product definitions responsive to customer needs and market opportunities.
  • Design Business model, including partnering opportunities for complementary third-party assets, in order to broaden solution application reach and faster market penetration

Your profile:

  • Master degree in a marketing, sales or business development area or proven track self-made entrepreneur.
  • You have at least 5 years of B2B experience in the Packaging industry
  • You are able to work in a complex international matrix organsiation
  • In depth understanding of products and processes in packaging market: flexo, offset and gravure processes, understanding of inks, coatings and foils.
  • Analytical mindset, holistic view, able to identify priorities
  • Professional and effective communication & negotiation skills at all levels in the organization.
  • Business sense/acumen, able to translate into business models/ business plans
  • Creative, innovative, result oriented and project driven mindset
  • Languages: English is a must, any other language is an asset.
  • As this is a global position, you are willing to travel 25%

How to Apply

Job Categories: Marketing. Job Types: Full-Time.

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